Paloma Taco & Tequila

Bay View, WI

Zesty vibes live on

Following the success of its intimate first location, Paloma spreads its wings in a second, more expansive space that amplifies everything guests love about the original—vibrant color, playful energy, and effortless warmth. With a larger footprint, the new Paloma offered THREE SIXTY the opportunity to reimagine the brand’s signature aesthetic on a grander scale while keeping its spirited, birdlike personality intact.

The design celebrates Mexico’s bold cultural palette through punchy color, tactile finishes, and handcrafted details that make every corner feel alive. Custom furniture in saturated hues, richly textured upholstery, and expressive materials maintain the vividness that defines Paloma’s identity. At the heart of the room, a feather-tiled bar front glows as a sculptural centerpiece—an evolution of the original’s signature feature—while reinterpretations of birdcage-inspired light fixtures add new dimension and charm overhead.

With more room to play, the expanded layout allows for diverse seating zones, creating both lively social areas and relaxed nooks. Every element—**from patterned surfaces to curated artwork and murals—**continues to tell the story of Paloma’s joyful, creative spirit. Warm woods and layered textures balance the exuberant color, ensuring the atmosphere remains welcoming, comfortable, and distinctly personal.

This new Paloma embodies the next chapter of the brand: confident, expressive, and full of soul. It’s a place where guests can gather for inventive dishes, colorful cocktails, and the signature sense of hospitality that makes Paloma soar—proof that good vibes only get better with room to fly.

DESIGN |

ENGINEER |

BUILD |

INSTALL

Build Design Engineer Install
Build Design Engineer Install
Build Design Engineer Install
Build Design Engineer Install